Kelton Rhoads
Visiting Professor
Adjunct Professor of Communication and Psychology, USC Annenberg School for Communication
 
Kelton Rhoads currently serves as adjunct professor of Communication and Psychology at the University of Southern California's Annenberg School for Communication, and also at the U.S. Air Force's Joint Special Operations University. In addition, he has served as Senior Mentor for PSYOP forces at the JFK Special Warfare Center and School in Ft. Bragg, NC. In addition, Rhoads serves on the faculty of the Summer Institute in Advanced Public Diplomacy run by the USC Center on Public Diplomacy at the Annenberg School.

Rhoads has studied and practiced persuasion for years as a grant writer, a public relations officer, and a director of marketing and communications. Since the mid 1990s, he has consulted for various government and defense agencies, political campaigns, banking firms, non-profit organizations, educational agencies, public relations firms, and medical entities, helping people apply the principles of influence to real-world situations.

Rhoads has been published in a variety of scholarly and popular journals and books, and he has received print and TV advertising awards. He holds a doctorate in Social Psychology, with an emphasis in Influence, from Arizona State University.