PUBLIC DIPLOMACY IN THE NEWS

APR 2, 2008
NATO to launch new TV channel at summit
Trend News (Baku, Azerbaijan)
The new TV channel is the result of close cooperation between the NATO Public Diplomacy Division and the Danish Government to improve the way the Alliance communicates its work and image to the general public.  Read more...

APR 2, 2008
U.S. image improves after years of decline: poll
Reuters
The U.S. image abroad has begun to improve after worsening for years, but the United States is still viewed more negatively than the European Union, Brazil, China, India and Russia, said a BBC World Service survey released on Tuesday.  Read more...

APR 2, 2008
Muslim true/false
Los Angeles Times
Winning hearts and minds -- the Bush administration, foreign policy wonks, even the U.S. military agree that this is the key to any victory over global terrorism. Yet our public diplomacy program has made little progress on improving America's image. Few seem to recognize that American ignorance of Islam and Muslims has been the fatal flaw.  Read more...

APR 1, 2008
Athletes struggle to balance politics, Olympic decorum and sponsors
International Herald Tribune
With growing protests in Tibet and pressure mounting on Olympic sponsors to denounce China for its policy on Darfur, socially conscious athletes said they were struggling to figure out how to honor their own beliefs while also respecting the purpose of the Olympic Games - the celebration of athletic excellence.  Read more...

APR 1, 2008
Global Views of USA Improve
World Public Opinion
After years of becoming progressively more negative, public views of the United States have begun to improve, according to a BBC World Service Poll across 34 countries.  Read more...

APR 1, 2008
Chavez and his friends are an unholy alliance
Insight
Chavez is conducting a public diplomacy campaign on several fronts. He has bought ads lauding Venezuelan accomplishments in the Economist, New Yorker, and Roll Call among others. And he has hired public relations firms to burnish the image of his government....He has carefully cultivated hard core left wing opinion in the United States and has used his plentiful oil revenue to buy friends.  Read more...

APR 1, 2008
Reaching Out to the Russian World
Russia Profile
Prominent political scientist and commentator Vyacheslav Nikonov has added one more title to his long list of occupations -- last June he became the executive director of the Russky Mir Foundation, which was founded through a presidential decree "for the purposes of promoting the Russian language."  Read more...

APR 1, 2008
El Pomar CEO’s new goal: improving world’s view of U.S.
Colorado Springs Gazette
Bill Hybl, chairman and CEO of the El Pomar Foundation in Colorado Springs and past U.S. Olympic Committee president, will head a federal agency that oversees the State Department's diplomacy policies and programs. Hybl said that as chairman of the U.S. Advisory Commission on Public Diplomacy he wants to improve the world's view of the United States through music, sports and cultural affairs.  Read more...

APR 1, 2008
U.S. losing global fight for talent
The Toronto Star
"Other nations are benefiting from our misguided policies," Gates told a congressional hearing last month..."They are revising their immigration policies to attract highly talented students and professionals who would otherwise study, live and work in the United States for at least part of their careers. "At a time when talent is the key to economic success, it makes no sense to educate people in our universities, often subsidized by U.S. taxpayers, and then insist that they return home."  Read more...

MAR 31, 2008
Listen! A professor of marketing is talking
Daily Sun
‘Brand Nigeria’ is at a pivotal stage at the moment....although advertising and other integrated brand promotions and communications are important, it is essential to have coherent and relevant distinguishing value propositions to communicate. The same thing applies to nation branding. Therefore spending a lot of money to improve our image without changing our behaviours and offering something good that we want to be known for, does not seem to be the right approach in my view.  Read more...

MAR 31, 2008
Olympic torch threatens to scorch China
Financial Times
The Olympic torch's journey to the Beijing Olympics is threatening to turn from triumphal progress into marathon humiliation. Protesters are rushing like moths to the Olympic flame.  Read more...

MAR 31, 2008
Criticism and Islam
The Wall Street Journal
Dutch parliamentarian Geert Wilders put the 15-minute movie about the Quran on the Internet Thursday night. But for weeks before anyone saw it, the Dutch flag was burned around the Islamic world. Iran's undemocratically-elected parliament endorsed a boycott of the Netherlands, and Web sites linked to al Qaeda called for terrorist attacks.  Read more...

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